Introducing Overlap, a dynamic online platform catering to the diverse world of aftermarket car parts. With a comprehensive range spanning from new to second-hand components, Overlap's primary objective is to redefine the aftermarket experience. The platform's mission is anchored in offering both quality and assurance to users, driven by a meticulous verification process for all parts listed. This verification process stands as a safeguard against scams and misinformation, ensuring users make informed decisions when purchasing parts for their vehicles.

Introducing Overlap, a dynamic online platform catering to the diverse world of aftermarket car parts. With a comprehensive range spanning from new to second-hand components, Overlap's primary objective is to redefine the aftermarket experience. The platform's mission is anchored in offering both quality and assurance to users, driven by a meticulous verification process for all parts listed. This verification process stands as a safeguard against scams and misinformation, ensuring users make informed decisions when purchasing parts for their vehicles.

My Role

My Role

Lead Product designer

Lead Product designer

Contribution

Contribution

UI / UX Design

UI / UX Design

Product Duration

Oct 2022 - May 2023

Company

Appboxer

Product Duration

Oct 2022 - Feb 2023

Company

Appboxer

Product Duration

Oct 2022 - Feb 2023

Company

Appboxer

The Problem

The Problem

1.

1.

The automotive market's fragmentation gives consumers numerous channels to purchase car parts, leading to a lack of centralized information and reliable sources.

The automotive market's fragmentation gives consumers numerous channels to purchase car parts, leading to a lack of centralized information and reliable sources.

2.

2.

Doubts about used product authenticity and the risk of scams create uncertainty for users, making it essential to establish a mechanism to verify part legitimacy.

Doubts about used product authenticity and the risk of scams create uncertainty for users, making it essential to establish a mechanism to verify part legitimacy.

3.

3.

The negotiation process complexity poses challenges for both buyers and sellers, demanding a streamlined approach for enhanced user experience.

The negotiation process complexity poses challenges for both buyers and sellers, demanding a streamlined approach for enhanced user experience.

The Goal

The Goal

1.

1.

How might we centralize information and sources within the automotive market, providing users with a more streamlined experience when purchasing car parts?

How might we centralize information and sources within the automotive market, providing users with a more streamlined experience when purchasing car parts?

2.

2.

How might we create a transparent mechanism that offers users clear insights into the authenticity of parts, fostering confidence in their purchasing decisions?

How might we create a transparent mechanism that offers users clear insights into the authenticity of parts, fostering confidence in their purchasing decisions?

3.

3.

How might we simplify the negotiation process for both buyers and sellers, facilitating smoother interactions and enhancing the overall user experience?

How might we simplify the negotiation process for both buyers and sellers, facilitating smoother interactions and enhancing the overall user experience?

Starting the mapping with flow chats

Starting the mapping with flow chats

Completed by Solutions analyst in collaboration with myself

Completed by Solutions analyst in collaboration with myself

Following our initial discovery meeting, we meticulously constructed the platform's flows while keeping high-level features at the forefront. Throughout this process, an insightful realization emerged in collaboration with the client. We identified the potential for a more personalized user profile for buyers. By encouraging users to list their vehicles, we recognized the opportunity to enhance the platform's value proposition. This enhancement lies in the ability to offer more tailored and filtered search results for parts that precisely fit their individual vehicles.

Designing the functionality & form

Designing the functionality & form

Completed by myself

Completed by myself

During the wireframing phase, a pivotal stage in the development of Pie Rewards, we solidified our choice of API provider. This entailed addressing a plethora of UI requirements mandated by the chosen API provider. As I delved into creating the wireframes, I seamlessly integrated these specifications, ensuring a harmonious alignment between the UI design and the API capabilities. Throughout this process, I remained committed to adhering to the best UX practices, marrying functionality with usability to craft an intuitive and visually coherent user experience.

During the wireframing phase, a pivotal stage in the development of Pie Rewards, we solidified our choice of API provider. This entailed addressing a plethora of UI requirements mandated by the chosen API provider. As I delved into creating the wireframes, I seamlessly integrated these specifications, ensuring a harmonious alignment between the UI design and the API capabilities. Throughout this process, I remained committed to adhering to the best UX practices, marrying functionality with usability to craft an intuitive and visually coherent user experience.

Usability study: findings

Usability study: findings

Completed by myself

Completed by myself

1.

1.

Users expressed a strong desire for search result filters specific to their owned cars, enhancing their search experience.

Users expressed a strong desire for search result filters specific to their owned cars, enhancing their search experience.

2.

2.

Users sought more comprehensive information on car listings and their compatibility with their vehicles, facilitating informed decisions.

Users sought more comprehensive information on car listings and their compatibility with their vehicles, facilitating informed decisions.

Streamlined Search Experience: Tailored Results

Streamlined Search Experience: Tailored Results

Completed by myself

Completed by myself

To offer users a more intuitive experience and ensure comprehensive information, I introduced a prominent filter centred around the cars they own. Placing this filter at the forefront establishes a clear hierarchy for users when initiating their product searches. As each user's search results will be tailored to their specific car, this approach acknowledges the numerous variables like size and fitment that contribute to the uniqueness of each search outcome. This enhancement aims to streamline the user journey and provide accurate, relevant results for a more informed decision-making process.

Streamlined Listings: Curated Car Parts Database

Streamlined Listings: Curated Car Parts Database

Completed by myself

Completed by myself

Given the intricacies of second-hand marketplaces, where identical items may appear under various titles due to seller oversight, the listing process was designed to mitigate such issues. Sellers can now link their listings directly to specific items sourced from a comprehensive car parts database. This strategic approach curbs potential confusion or mislabelling, offering buyers a more streamlined experience.

By avoiding duplication and promoting accurate labelling, buyers can conveniently select their desired item and explore all relevant listings for that particular item, complete with clear labels for variations. This tailored approach aims to enhance user engagement while minimising unnecessary clutter in search results.

Simplified Offers: Enhancing Selling Efficiency

Simplified Offers: Enhancing Selling Efficiency

Completed by myself

Completed by myself

Overseeing offers for listings can be challenging through conventional channels like messaging, where agreed-upon amounts might fluctuate, triggering renewed negotiations and wasting valuable seller time. To address this, I've streamlined the process within the seller's account. Notifications and an enhanced listing overview now facilitate efficient acceptance and rejection of offers, curtailing unnecessary back-and-forth and optimising seller engagement.

Crafting Consistency: A Design System for Seamless UI

Crafting Consistency: A Design System for Seamless UI

Completed by myself

Completed by myself

Creating the UI design involved developing a comprehensive design system that encapsulates multiple states for components and inputs. This design system serves as a foundation for maintaining consistency and coherence throughout the application, ensuring a seamless and polished user experience. By carefully defining various states for each component and input, I aimed to enhance user interaction and feedback, making the application more intuitive and user-friendly.